Not using WordPress? Set up FormStory on your website 🔽
Every website form represents a conversion between you and your customer. Losing form submissions is basically saying goodbye to potential customers and revenue.
More than two-thirds of your website visitors never reach you. One thing, I learned in my years of Content Marketing is that every problem has a high-tech solution. Let’s see how you can incorporate FormStory with your WordPress Website.
Step N1: Log into your FormStory account and enter the URL containing the form you want to track. If you don’t have an account, sign up using your Google account or create a new one by clicking “Create Account”.

Step N2: Click “Create New” and go through the setup process.

Step N3: Copy & paste the provided script into the <head> of your website’s source code.
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If you are using WordPress, there are two ways to add a script into the <head> tag of your website’s source code. There are two methods to execute this on WordPress.
This might sound too complicated and technical for you if you are a non-techy person. However, this method is one of the simplest things you can do.
Choose the right plugin, Some popular options:
To use one of these plugins and add the code to your WordPress header, follow these simple steps:
1. Start by installing and activating your chosen plugin. It’s as simple as heading to your WordPress dashboard, clicking on ‘Plugins’, and then ‘Add New’. Search for your plugin, hit ‘Install Now’, and then ‘Activate’.

2. Once your plugin is activated, navigate to ‘Settings’ and find ‘Insert Headers and Footers (or whatever your plugin is named).
3. You’ll see options for both headers and footers. This is where you paste your custom code. To add the tracking script find the “Scripts in Header” section, and paste the script as given in the image below.

Hit “Save”, and voilà, you’ve just started your tracking journey.
For those who’d rather skip the plugin route, tweaking your WordPress site’s functions.php file is a solid alternative. This approach requires more hands-on experience with WordPress and a bit of PHP familiarity, but it’s nothing you can’t handle.
Here’s how you can manually insert code into your WordPress header and footer:
The first thing is it’s simple and easy to configure without extra tech knowledge and risk of breaking something. The second reason is that sometimes when you are using a third-party theme, you do not have access to that theme’s source code, which leaves you no other option than to use a plugin.