See FormStory in action. Book a Demo today.

Request a Demo

Blog

Home »
Blog

marketing automation tools featured image

Top Marketing Automation Tools to Reach Your Business Goals More Easily

Today’s businesses are always looking for ways to cut down on manual tasks and achieve better outcomes. That’s where marketing automation tools become valuable. These tools help automate tasks like sending emails, capturing leads, and analyzing campaign performance, so you can stay focused on growth. What is Marketing Automation? Marketing automation refers to using software

best landing page optimization tools featured image

Best Landing Page Optimization Tools to Turn Clicks into Customers

Mike Hakob | May 27, 2025

Attracting visitors to your website is just the first step. What really matters is what happens next. If your landing page isn’t built to convert, with every click, you’re losing money and potential customers. That’s why businesses turn to landing page optimization tools. These tools help analyze, test, and refine landing pages to improve conversions,

multistep forms featured image

How to Easily Track Multi-Step Forms on Your Website

Mike Hakob | May 21, 2025

Having a multi-step form on your website feels like a win. It’s simple, user-friendly, and collects information without overwhelming visitors. However, while collecting data is easy, understanding user interactions can be challenging. Are they breezing through or dropping off halfway? Tracking multi step forms can feel daunting. But no worries. Smart tracking tools and strategies

Omnichannel vs. Multichannel Marketing _ Featured Image

Omnichannel vs. Multichannel Marketing: What’s the Difference?

Mike Hakob | Apr 28, 2025

A customer sees a jacket on Instagram, chats with a rep on WhatsApp, tries it in-store, and finally buys it through the brand’s app with a discount code sent by email. With journeys like this becoming the norm, it’s no wonder omnichannel and multichannel marketing are hot topics. But what sets them apart, and which

must-have lead generation tools

Must-Have Lead Generation Tools to Maximize Your Conversions

Mike Hakob | Apr 21, 2025

Today, generating qualified leads is one of the most important tasks for any business. Whether you’re a startup looking for your first customers or an established company trying to fill your pipeline, lead generation tools can make the process faster, more consistent, and more organized. This article explores the best lead generation tools that help

Automate Connecting FormStory’s Data to Google Sheets

Streamline Your Data: Connecting FormStory to Google Sheets for Automatic Updates

Mike Hakob | Mar 21, 2025

Managing form submissions can be a chore. While FormStory offers an export feature, the real power comes from automating the process. Manually exporting and transferring data from your forms to spreadsheets is time-consuming and can lead to errors. This article will guide you through the process of automatically connecting your FormStory form submissions to a

Best CRO Tools - Featured Image

Best Conversion Rate Optimization Tools Every Business Needs

Mike Hakob | Mar 20, 2025

If you own a business or manage a website, you know how important it is to turn visitors into customers. This is where Conversion Rate Optimization (CRO) comes in. CRO is all about improving your website so more visitors take the actions you want, like making a purchase or signing up for your newsletter. To

user-friendly forms featured image

Top 10 Effective Tips for Creating User-Friendly Forms on Websites

Mike Hakob | Feb 24, 2025

A customer is ready to place an order for a limited-time deal. They reach the checkout form—cluttered fields, confusing labels, and an error they can’t fix. Frustrated, they abandon the form. Such examples of form design emphasize how important web forms are. Forms are connections between users and your business but can drive conversions or

WordPress email issues

How to Fix the WordPress Not Sending Emails Issue

Mike Hakob | Jan 29, 2025

Struggling with WordPress not sending emails can be a common but frustrating issue, especially when important messages or form submissions are not being delivered. This problem often occurs with popular plugins like Contact Form 7, Gravity Forms, Ninja Forms, and Formidable Forms. In this guide, we’ll explore the most common causes of email issues in

data-driven marketing

How Data-Driven Marketing Is Shaping Businesses

Mike Hakob | Jan 03, 2025

Big data is transforming marketing by turning every consumer action into valuable insights. Each purchase, click, and interaction feeds a sophisticated system that will help in comprehending and predicting customer behavior. This started to change in the 1980s when customer relationship management systems, which used large volumes of data to create better marketing, were introduced.

1 2 3 … 6 7